Author: Walter Collins

Using social media as a one-way communication channel is one of the worst things a company can do. Social media is not only a great way to get your message out there, but it can also be used to learn more about your audience and adjust your approach accordingly. In this case, social listening can Read More

The impact on your brand of a mention from each mood category is distinct. A positive review is a huge gain for PR, while negative feedback may indicate a problem with customer service, and apathy is unlikely to even register on anyone’s radar. Large increases in social media attention are a coveted prize for most Read More

Every day brings new developments in the realm of digital advertising. When you first open your eyes, you learn of some new fad, strategy, platform, tool, or even just a new feature for an already existing platform. Influencer marketing is a subset of digital marketing that has exploded in popularity recently. For every dollar invested Read More

Instagram is a rapidly expanding service. Since its inception in 2010, it has steadily expanded. The site’s original purpose was to help its users maintain personal connections within the network. It has evolved into a reliable channel for brand promotion and advertising. It’s a thriving site with a wide array of advertising options. Eighty-one percent Read More

To keep a user interested, all you need is 15 seconds of video. If they’re curious, they’ll keep reading. Include clickable links in your Instagram Stories to expand on any subject matter.Insert sticker with Instagram Story linkAfter the recent update, everyone on Instagram now has access to the link sticker for use in their Stories. Read More

Every marketer wants to have their Instagram account marked as verified, but it can be difficult to learn the process for doing so. Instagram users: your search for “how to get verified on Instagram” ends here. The information you need is available here. We’ve broken down the process of getting Instagram’s blue verification badge into Read More

ags in tweets are crucial. Period. There’s no denying that point. But what really is their significance? Why is the entire field of social media advertising so enamoured with them? Given that over 70 percent of Instagram posts are overlooked, hashtags play a crucial role in expanding a profile from 100 to 100,000 or more Read More

Increasing your company’s sales is as simple as obtaining more leads. Here’s a foolproof plan to increase your company’s sales leads.In order to expand, the success of many organisations depends on attracting new customers. Providing a steady flow of sales leads to businesses is an important step in the right direction. Here are some suggestions Read More

Advertising on social media platforms is crucial for every company with a web presence. It’s a great way to connect with new people and strengthen ties with existing clients, both of which are crucial to the success of any business. In addition, because of the ever-changing nature of social media marketing, companies must always be Read More